Apex America: internal communications and signage for offices across Latin America

Apex America has offices in several Latin American countries. The internal communications team needed the brand to look and feel the same at every location.

Communicate clearly and consistently with teams in different countries, across physical spaces and digital channels.

Communications Analyst & Designer. I designed campaigns, pieces and signage, and collaborated with the innovation team.

• Offices with different architecture in each country.
• Several internal clients: HR, innovation, sustainability and sales.

1. 1Take each team's request and turn it into a clear message.
2. 2Design pieces for internal channels, newsletters and events.
3. 3Adapt signage to the brand identity and to each office's architecture.

• One shared signage system, adapted per location, so the brand is recognizable everywhere.
• Use Design Sprints with the innovation team to ideate and prototype solutions to internal challenges.

Internal communication campaigns, signage systems for several offices and brand content for internal channels and events, plus support on intranets and corporate websites.

Illustrator, Photoshop, InDesign, PowerPoint, Design Sprint.

• Signage for offices in Argentina, Chile, Colombia, Paraguay and Honduras.
• Internal communication campaigns and pieces.
• Participation in innovation Design Sprints.